Introduction to Domino’s
who needs that? we all have tested their pizza atleast once, right? Lets get business part of it 🙂
If you love pizza and wish to invest in your favourite food by investing in a pizza franchise, then you have landed on the right page. We will help you get all the details required to invest in the most popular pizza company – Dominos.
Dominos is without any doubt the biggest name when it comes to pizza. The brand has had a loyal fan base since its inception in India, all thanks to its lip-smacking pizzas and excellent customer service.
They surely know that the way to a man’s heart is through his stomach. Dominos has made way to the hearts of people all over the world. The first word that comes to people’s mind when they crave pizzas is Dominos.
Let us know about the history of the brand. It is founded in the United States of America in 1960. The first franchise store was opened in the year 1967.
India had its first dominos store in 1996 in Delhi. Currently, they have thousands of stores operating in the country.
Indian Pizza Market – Mouthwatering Opportunity
There has been a huge growth in quick-service restaurants in the country. Initially, it was difficult to find Pizzas at these quick-service restaurants. times are changed now and there are multiple brands along with already established ones.
Not all quick-service restaurants can sustain for decades like Dominos. which proves that the more the number of franchises the better it is for the industry.
India is a very important market for the pizza industry. Giant pizza brands like Pizza Hut are planning to double their outlets in India in the next 5 years.
Can work in small cities
There is a lot of competition in the pizza segment as the franchisors are ramping up their presence in Tier 3 and Tier 2 Indian cities.
There is a huge growth possibility for franchisors. They are targeting cities like Surat, Anand, Rajkot, etc.
A surge in online orders
The pandemic is the reason that has led to a surge in online orders. Today, more than 50% of the home delivery happen through online orders compared to call-centers.
This has helped new franchise owners to a great extent too as they do not have to heavily invest in huge spaces to accommodate people.
Considering the consumption and opportunity, we see a spike in online orders.
As you know the growth opportunity is huge in starting a pizza quick service restaurant, let us know the benefits of starting a Dominos outlet.
There are many benefits of having a Dominos pizza franchise and the main being the brand image and the huge amount of sales they make every year.
- They undertake delivery to perform every day tasks.
- Franchises give the freedom of small business control with the benefits of a big business system.
- Dominos has a huge online ordering portal and is built on cash basis.
- Dominos franchise has tremendous growth opportunities when compared to a start up business.
- You already have a popular name and goodwill, certified management, access to promotions and advertising, and constant maintenance.
Types of Dominos’ Stores
You may not know this but there are different types of Dominos stores in India. Let us explore the options:
Retail outlet that you usually find in shopping malls. these outlets are are situated at a place that provides parking facility for the delivery vans and customers.
These are the stores that are found at airports, stadiums, etc. These stores may or may not have any seating facility based on its location. Usually most of non traditional stores only offer take away services.
The food menu is customized based on the location of these outlets. These stores are generally situated at a place where there are frewer footfalls.
Basic Requirements for Getting Domino’s Franchise
Below mentioned is the checklist of requirements that you need to have for getting the Dominos Franchise.
To start a Domino’s franchise you should have sufficient resources in place. If you are not individually well that you may consider acquiring money through investment banks or any other asset form.
One of the primary requirements for starting a Domino’s franchise is is a business plan. Before you begin the project make sure to have a detailed look at all the information that you have been given from the proposed franchisor.
Do not just stop at this but also do your own research. Your proposal should include features like expected investment costs other than extended returns.
It is very important to maintain the right Administration and professional control to achieve success with your Domino’s franchise.
Ensure that you have the right set of experiences to match the franchisor checklist before buying the franchise.
You need to be sure of complying with all the legal requirements as a parent company. A few conditions want you get the contract or a permit, while some may ask you to get specific licensing or education qualification.
Before you get the franchise it is very important for, Quad to audit your financial reports. One more reason of choosing an accountant is is to provide you with a valued opinion on your business is economic future.
How to Get Domino’s Franchise in India?
Domino’s Pizza is managed by Jubilant FoodWorks Limited in India. If you are interested in getting a Domino’s franchise in India then you have to plan a deal with Jubilant FoodWorks.
The franchise contract that both parties have to sign to start a transitional store is for 5 years. For traditional and non traditional stores, the contract is for 10 years.
The franchise allows you to carry out the business. You pay the franchise fees and get the power to use the brand name for a specific number of years.
There are a number of steps that you need to take to get the Domino’s franchise in our country and these are listed below:
- The investor first requires to choose an application form to apply for the franchise.
- If the applicant is short listed by Jubilant foodworks, he will then have to give a telephonic interview.
- The telephonic interview goes well then the manager of the company will arrange a meeting to discuss detailed features of the business.
- If the meeting was well to then all the data will be transferred to the franchise for a thorough read.
- The next step is with the franchise will study the market and will also be provided knowledge on how to manage the business positively.
- The last step is signing the franchise agreement by both parties.
Documents required for Domino’s franchise
Below mentioned is the list of documents that you require for getting a Domino’s franchise:
- Franchise declaration document
- Franchise registration and certification on the state disclosure document
- Operations manual
- Financial statements and declarations
- Declaration document on franchise registration
Domino’s Franchise Cost & Profit in India
One of the most important things that you need to keep in mind before you get the Dominos Franchise is the amount of investment.
When it comes to Dominos Franchise in India, the investment amount depends on if type of shop you are looking for – traditional or non-traditional.
For traditional franchise, the investment required would be approximately Rs. 30 lakhs. When it comes to non-traditional shops, you will have to invest around Rs. 50 Lakhs.
When you get a franchise of Dominos, you can expect an income of 2-3 lakhs monthly considering your location, type and area of the outlet.
Why are the Stores named as Domino’s pizza?
The original name of Dominos was Dominick’s. The duo James and Tom Monaghan purchased the old pizza restaurant named Dmonick’s in 1960. The name was changed to Domino’s in 1965 after a delivery operator suggested and the siblings love it.
What is the secret behind the quick pizza baking of Dominos?
The smart ovens. These ovens give heat directly to the pizza that speeds up the pizza baking process.
A well-done Domino’s pizza needs only 7 minutes and 15 seconds to bake.
We hope to have helped you get all the details required for you to take a decision on whether you wish to get the Domino’s Franchise or not.
We have covered important sections like growth opportunity, basic requirements that would give you an idea on the requirements, how to get the franchise, the documents that you will have to submit, the investment you need to make and the potential revenue that you can earn.
All this information will help you know if you would like to go ahead with getting the Dominos franchise.